[Flourish Conversations] Embedded Finance Plug-ins

More and more non-bank businesses—such as fintech companies, retailers, small businesses, and manufacturers—are now offering online financial products within their apps to better serve customers.

These include payment options – ie., buy now, pay later (BNPL), credit, and insurance are now offered within apps and platforms that people use everyday. With increased digitization, consumers and small businesses are achieving their goals through easier, more transparent ‘embedded’ access to financial services and products.

The third panel in Flourish Ventures’ 2021 Embedded Finance Series tackles Plugins or the fintech products within a platform that can leverage existing networks to create new products and reach new audiences. These fintech products – such as insurance and credit offerings – naturally ‘plugin’ to a technology platform or application and offer more agile, efficient and valuable customer experiences.

Join our India investment lead Anuradha Ramachandran when she sits down with four leading global fintech founders from high growth fintech companies Toffee Insurance (based in India) and Qoala (based in Indonesia), Dinie (based in Brazil) and ZestMoney (based in India) as they discuss:

• How do you define the product scope of a PlugIn?
• What services do you offer partners and platform providers?
• Who owns the customer data? How is it managed?
• When does a plugin become a platform?