Efayomi

Efayomi has seen firsthand how startups catalyze innovation and unleash opportunity for communities. He brings experience in entrepreneurship, social impact and finance to his role at Flourish, with a focus on Africa.

Before Flourish, Efayomi was Head of Strategic Finance for Lori, a tech startup building cost-saving market infrastructure for the trucking industry in Africa. Three months after joining Lori, Efayomi was appointed Interim CFO, managing a team of 15 finance professionals across several geographies and overseeing the core financial functions. He also guided the company financially through the COVID-19 economic crisis, raising emergency capital, renegotiating significant debt, and finalizing key partnership agreements.

Prior to working with Lori, Efayomi covered Africa with venture investor Quona Capital and was an associate at Boston Consulting Group. He also worked at Jumia, where he was Head of Marketplace, growing that business from launch to roughly one-quarter of the platform’s revenue. Later, Efayomi spent six months seconded to the government of Sierra Leone, as the most senior government official leading data management in the effort to combat the 2015 Ebola outbreak.

Efayomi started his career cofounding Transparent Nigeria, a digital journalism and data sharing platform. He is a graduate of the University of Pennsylvania with an MBA from Harvard Business School. He is based in Nairobi, where he’s training for his next marathon.

In The News
News
opinion
[Business Daily Africa] Why embedded finance can build Africa's real estate
Africa's urban population has seen a boom over the last 35 years, with an increase in the number as well as the size of towns and cities, playing a key role in fostering rural-urban migration...
News
opinion
[TechTrendsKE] Africa's youth hold the key to the expansion of agritech across the continent
The Covid pandemic has focused global attention on the drastic need for food systems to change and become more efficient, cost-effective, and far-reaching.
News
embedded finance
[The Standard] Plumbing: The heartbeat of embedded finance
When one thinks about embedded finance, the first image that comes to mind might be a mobile payments tool in WeChat, or maybe a bank account for Uber workers. What they might not know is...
Events
flourish focus
[Flourish Focus] A One-on-One with Apollo Agriculture Co-Founders
Meet Kenya’s Apollo Agriculture, a high-growth fintech start-up offering financing, digital advice, and high-quality farm products to smallholder farmers that raised a $6M Series A round last year.
News
opinion
[Business Daily Africa] Agritech is the next frontier in growing Africa food security
Over the past five years, funding in agritech start-ups across the African continent has been rising consistently, according to data from Disrupt Africa, with hot spots emerging in Kenya and South Africa.
News
opinion
[The Standard] Adopting Open Data for Finance Could Boost Economic Growth in Ten Years
As we emerge from the pandemic, we are seeing several mutually reinforcing shifts in how the financial system functions.
Events
opinion
[One Jollof] Building A Career Across The African Continent with Efayomi Carr
Interview features Efayomi Carr, Principal of Fintech focused Venture Capital Firm Flourish Ventures. Over the last 10 years Efe has worked in finance, governance and the entrepreneurship space across the African continent.
Events
opinion
[24Bit Podcast] The Opportunities Fintech brings to Africa: A discussion with Flourish Ventures Principal Efayomi Carr
In this latest episode of our 24Bit podcast, I sat down with Efayomi Carr to discuss Fintech in Africa. Efayomi Carr is a Principal at Flourish Ventures, a Global Fintech Venture Firm that recently opened...
News
interview
[TechMoran] The fintech-focused VC space in Africa is fairly small, here is how Flourish Ventures is changing that
The fintech-focused investment space in Africa is fairly small, but Flourish Ventures, a global fintech venture capital firm and arm of Omidyar Network, which launched 2 years ago with a $300m war-chest, is changing that...
Blog
news
Strengthening Our Global Team to Address Accelerating Tech Trends and Growing Need for More Financial Health
With the ongoing COVID-19 pandemic, we are more determined than ever to double down and empower passionate fintech entrepreneurs around the globe. We strive to provide the support they need to build digital tools and...
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